Display Network only: How to know the bid?
I can't figure out how I can select a bid for a specific ad campaign?
I want to use Display Network only. That means, my Ads should only show up on websites, and not within the google Search Site (SERPS).
Market: Credit and loans
I am also using the Display Network to chose from specific websites.
How do I know what bid I should chose?
I mean the exact $value?
Let's say.. the average bid on a page is $5 according to the Display Planner.
What happens if I chose my max bid at $1?
My ads will never show up?
I would love to learn more about this topic. I am also willing to pay an AdWords Pro for counseling, tutoring and or working for me.
Thank you very much for every little help,